Semester 4: Execution

Launch Your Design Career.

Cross the finish line with real-world client experience, capstone portfolio curation, and rigorous industry evaluation. Semester 4 transitions you directly from student to career-ready design professional.

GRDS-112: Graphic Design Workshop

  • 3 Credits (Prerequisite required)

  • Focus: Function as an active design team completing live projects for community clients and non-profits. Experience real production constraints, client presentations, project management, and team collaboration.

GRDS-113: Digital Media Preparation

  • 3 Credits (Prerequisite required)

  • Focus: Master the creation and deployment of modern digital marketing assets. Learn to design multi-platform digital ad campaigns, engaging social media graphics, responsive email marketing templates (eblasts), and manage content updates using WordPress-based web tools.

GRDS-116: Integrated Design Thinking

  • 3 Credits (Prerequisite required)

  • Focus: Apply human-centered design principles to complex, multi-faceted communication challenges. Bridge research, strategy, visual identity, and user experience to deliver holistic visual systems across physical and digital platforms.

GRDS-153: Portfolio Assessment

  • 3 Credits (Prerequisite required)

  • Focus: Finalize your personal brand, website, resume, self-promotional print materials, and digital portfolio showcase. Present your completed body of work for formal evaluation by local Milwaukee design professionals and faculty.

Featured Semester 4 Capstone Deliverables

What You'll Create

  • Live Client Case Study: Fully realized collateral created for a real Milwaukee business or non-profit client (GRDS-112).

  • Integrated Digital Marketing Kit: A complete digital campaign including custom social media assets, HTML eblast layouts, interactive web banner ads, and a customized WordPress professional portfolio site (GRDS-113).

  • Integrated Design System: A multi-channel campaign addressing complex user-experience and visual identity challenges (GRDS-116).

  • Professional Portfolio & Personal Brand: A customized self-promotional  printed portfolio book, resume, and business cards ready for job applications (GRDS-153).