Semester 2: Application

Apply Your Skills to Dynamic Media.

Expand your design capabilities into multi-page publishing, advertising strategy, motion graphics, packaging, and early portfolio planning. Semester 2 transitions your foundational skills into real-world industry formats.

GRDS-110: Layout and Publishing (Adobe InDesign)

  • 3 Credits (Prerequisite required)

  • Focus: Master Adobe InDesign for complex layout creation. Learn master pages, paragraph/character styles, grid alignment, pre-flight checks, and multi-page publishing for magazines, booklets, and digital publications.

GRDS-111: Advertising Design

  • 3 Credits (Prerequisite required)

  • Focus: Develop strategic visual concepts for advertising campaigns across print, digital, and outdoor media. Learn to combine persuasive copywriting with high-impact visual layouts to target specific demographics.

GRDS-117: Packaging Design

  • 3 Credits (Prerequisite required)

  • Focus: Explore 3D package design from structural die-lines to surface graphics. Work with folding cartons, labels, material considerations, and shelf-presence strategies for consumer goods.

GRDS-129: Motion Graphic Design (Adobe After Effects)

  • 3 Credits (Prerequisite required)

  • Focus: Bring static graphics to life using time-based media and motion design software. Learn keyframing, timeline animation, video integration, and kinetic assets for modern screen media.

Featured Semester 2 Student Projects

Next Steps & Program Progression

Move to Semester 3

After completing Semester 2, you’ll advance into research and concepting, exhibition design, brand strategy, and design history.

What You'll Create

  • Multi-Page Editorial Layout: Feature magazine spreads, catalog layouts, and styled publication designs (GRDS-110).

  • Integrated Ad Campaign: Cross-platform advertising suites featuring print ads, outdoor billboards, and digital banners (GRDS-111).

  • Consumer Packaging Prototype: 3D product packaging complete with custom die-lines and brand graphics (GRDS-117).

  • Motion Graphics Sequence: Animated logo reveals and short promotional motion clips (GRDS-129).